Despite being a bit graphic in some of its violence, Scorsese’s Casino is a lean, mean thriller that is gripping from beginning to end. De Niro is as electrifying as ever as the hard-boiled mobster Frank Lucas, and Sharon Stone delivers a powerful performance as blonde hustler Ginger McKenna. The tension between them and Joe Pesci’s ruthless Santoro is the movie’s beating heart.
The film depicts how the Mafia lost control of Las Vegas and was replaced by giant gambling corporations. It also shows how casino owners strive to keep the money coming in by offering a variety of perks (known as comps) to attract gamblers and encourage them to stay longer, such as discounted hotel rooms, free meals, and show tickets.
To make sure they aren’t losing money, casinos employ mathematicians to analyze the house edge and variance of each game. This is a highly skilled job that requires the ability to calculate probabilities and odds quickly.
Casinos offer more than just a place to roll the dice; they often serve as a perfect venue for events and group business. Optimize content around these amenities and promote your offerings through Cvent’s Competitive Ads and Search Ads to attract group travelers. These ads put your casino front and center when event planners are looking for solutions in similar markets or sister cities, helping you earn new business. They also give you prominent exposure on Google when planners have the highest intent to follow through on their searches.